The deal is one of the largest residential transactions to take place since the start of the coronavirus pandemic and will provide a range of apartment types and townhouses.
Great Marlborough Estates acquired the consented one-acre site from Lendlease, and will revamp and extend Empire House, a vacant office tower, to create 66 high quality apartments, comprising a mix of predominantly one and two bedroom homes.
At Essex Place, which sits behind Chiswick High Road, 46 apartments and four townhouses will be built, with a further 21 apartments developed at the corner of Essex Place and Acton Lane.
Each home will benefit from private outdoor space in the form of either a balcony or garden.
Generous amenity space will include roof terraces and an elegant new facade being designed to complement the area’s surrounding townscape. At ground level, an additional 9,000 sq ft of retail and leisure space spread across two units will be created.
Designed by Assael Architecture, the development will be sympathetic to the heritage of the surrounding area, drawing inspiration from the red-brick buildings and greenery of Chiswick High Road, with a distinctly contemporary look.
The townhouses will boast soft red brick tones, reminiscent of the area’s historic buildings, with large windows to maximise natural light and connect each home to the surrounding public realm and residents square.
Upon completion, the scheme will make a significant contribution to Chiswick’s public realm, transforming the area between Chiswick Park station and Essex Place into a pedestrian-friendly zone that will benefit residents and the wider community.
The redevelopment of this site presents a rare opportunity to reimagine and reinvigorate this part of Chiswick in a way that adds to the existing heritage and green space. Our design has sought to remain contemporary, but sympathetic to the heritage and character situated on the bustling High Road and tranquillity of Turnham Green.