Welcome to a place where traditional Mexican flavors are reconfigured and united with nature and gusto, in an authentic environment.
Its hybrid language is the base of a timeless experience,
presenting a product that reconfigures the flavors and traditions
of Mexican gastronomy while observing them from a fresh perspective.
The contemporary “Mexicanity” is a tale with a profound
historical background, multicultural perspectives and global vision that conveys the encounters of what is written and tomorrow’s possibilities.
MUCHO® is a concept inspired by Mexican food establishments’ many formats: permanent and ephemeral that in coexistence, full of countless textures and materials that pay homage to Mexico’s ingenuity and inventiveness.
MUCHO® is a fresh look to the vibrant, contemporary, and stereotype-free Mexican culture.
To see more amazing entries from this year’s WIN Awards please click here.