In China, Gongshu district of Hangzhou City, which is known as Canal flows for millenniums, and Gongshu’s prosperity started since ancient times, is now a gathering place for car trade and service. The Vanke Canal Sales Center, is defined as a complex of car themes, which is committed to creating a new model of car interconnection industry.
On the side of the ancient bustling Beijing-hangzhou Grand Canal, YuQiang&Partners created a unique IP through the design of creative car scenes, bringing car enthusiasts a visual feast of speed and power.
The multi-angle steel mirror surrounded in the exhibition hall breaks the visual limitations, giving the audience a broad vision while presenting the car structure at a full angle, at the same time maximizing its artistic expression tension.
Special architectural space structure is used for interior design. A car runway is winding up from the ground and through the building floors to the top. The lines of the ceiling are set along with the rotation direction of the building structure, presenting a sense of movement and tension of cars and orderly through all functional areas.
Smallpox transparent film and sand table enhance each other's beauty. Lighting lines are streamlined designed like a car body, changing richly with the conversion of the ceiling lines. Power and gentle beauty are blended in this rhythm.
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