Benoy has won an international urban design competition for the Lujiazui Pudong Qiantan ES4 Precinct Core Area, located in the south of Shanghai. The client, Lujiazui Group, have been responsible for the development and implementation of Shanghai’s Pudong Central Business District since the 1990s.
Given Shanghai’s rapid urbanisation, the strategically positioned Qiantan ES4 Precinct will be the third central business district of Shanghai. The location will serve as a major public transport interchange and a waterfront entertainment destination.
Diversity will be the key to the Qiantan’s long term appeal. The well-designed mixed-use community will attract residents, workers, regional visitors, retailers and tourists, ensuring the economic stability of Qiantan Precinct.
Qin Pang, Project Designer at Benoy, notes: "This iconic development will form an affluent multi-layered and well-connected city. The project is expected to attract RMB100bn in future investment to the area, which encompasses the North-South axis along Hungpu River and the East-West axis along Middle Ring Road."
The masterplan design successfully integrates a mix of commercial, residential, cultural, and recreational uses. The 34 hectare core area will comprise over 1.8 million sq m of mixed-use development including: 600,000 sq m of retail and entertainment; 900,000 sq m of office and hotel facilities; residential developments covering 300,000 sq m; a tall tower measuring 300m in height.
Ian Hau, Urban Designer at Benoy, explains: “The Benoy Masterplan put forward a vision to create Shanghai’s premier business address, residential community, transportation nexus and lifestyle destination for Shanghai - a precinct that will be unique in its quality and sense of place.
“The concept incorporates an Urban Design framework for infrastructure, planning and design that will deliver an attractive place for workers, residents, and tourists. The masterplan is intended to inform the large-scale urban, economic and real estate decisions, which will be made in the coming months.”