NAUTA and P.B.A get in the zone

Sian
Wednesday 19 Oct 2011

Two design studios look to redefine urban masterplanning in Zhuzhou, China


Yun Long International New Digital Technology Park is a business park providing R&D offices and facilities for innovation industry, which focuses on the mid-high level of the market. The project is located in the Yunlong New Town of Changsha-Zhuzhou-Xiangtan (CZT) Region, Hunan Province, China. It is located in the Changtangcun area, in the east of Changzhu regional highway. The park covers a total site area of approximately 48 ha.

This project is driven by the intention to integrate the cities of Changsha, Zhuzhou and Xiangtan into one urban region. Furthermore architects NAUTA Architecture & Research and P.B.A. Architectural Design Ltd. believe it should respect the National vision that aims to develop this region as a testing zone of ‘Resource-saving and Environmentally friendly development’. Therefore, this project has the ambition to explore a sustainable model to develop a business park, which could guarantee a long-term payback for the investors in terms of economy, social and environmental development.

The location of this project is very strategic. On the one hand, it is located in the central networks of CZT region. It is connected to the regional Huanghua airport and high speed train station with a distance of 15-20min by car. In addition, the highway to Shanghai runs across at the south of the site. The connectivity implies enormous advantage for business oriented development. On the other hand, the site is surrounded by the protected ecological ‘Green Heart’. On a global scale, where new park developments occur, working/living spaces in high quality natural environment turn to be the essential condition to attract the users and investors.

The programme portrays a multifunctional/business oriented heart that will centralise activities, becoming the new city centre for the adjoining areas, respectively a leisure/tourism epicentre and administrative/logistic epicentre. In this network of macro-areas within the new town, the central cluster plays an epicentre role, being heart between the Institutional development to the south and the north Leisure pole. For this reason it is possible to portray a leading role of this central cluster, giving attention to its multifunctional vocation. The overall concept proposes the definition of a central park, capable to inject in the master plan a natural atmosphere, yet become a catalyst for all daily activities and flows connecting business and living clusters.

The central park becomes as well the design tool to define a variable skyline of the master plan, capable to dilute as much as possible the traditional Chinese zoning into a more vibrant urban rhythm. The predominant office typology is softened by the study of more office building typologies. From small office headquarters villas, to courtyard rental offices, to sculptural towers rising on commercial plinths, the architecture of the park aims to improve at all times the quality of the public space and reduce the rigid urban code.

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Architecture
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