Hobbs flagship store completes

Juanita Mathews
Tuesday 15 Dec 2009

Child Graddon Lewis design opens in sought after Covent Garden

Inspired by a quintessentially English country manor, the new flagship Hobbs clothing store designed by Child Graddon Lewis has now completed. The ‘House of Hobbs’ showcases their collections across 3 themed floors.

The ‘Drawing Room’ (ground floor) has a central catwalk showcase area, highlighted by a dark parquet floor and raised ceiling - it is a grand introduction to the store. The quirky detailing and traditional materials is a reference to the slightly eccentric English character that Hobbs is aiming to reflect.

A sweeping glass and oak staircase links the three floors, and above, Child Graddon Lewis have introduced a large and dramatic skylight which provides an exciting dimension to the space and is the main focal point in the store.

The mezzanine floor, also known as the ‘Library’, showcases bespoke joinery to house the shoe and accessories collections. The low vaulted ceiling made the lighting of this floor challenging and the spotlighting and LED lights used to accentuate the curved vaults proved a success.

The lower ground floor, full of light from the skylight feature, has the feel of a Victorian Orangery. Walls lined with reclaimed doors are a dramatic backdrop to the merchandise and an encaustic cement patterned tiled floor has been incorporated at the base of the stair.

Following on from the success of the Regent Street store, Child Graddon Lewis has kept the original concept at the heart of the design in the aim of both exciting existing Hobbs customers, and attracting a new brand of followers

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