Alexander Purcell Rodrigues Tuesday 26 Jun 2012

The Stephanie Collection offers a new twist on the modern rustic aesthetic. Inspired by the strata lines found in rock formations, the Stephanie collection combines a contemporary form language with the raw unadorned beauty of the materials used in its construction.

Cutting through the plywood layers has revealed the natural strata lines that wrap around each plane of the design and emphasize the dynamic form seen in the silhouette of the furniture

Alexander Purcell Rodrigues, the award-winning designer of the Stephanie Collection said: -

“I am always looking to find new ways of utilizing every day materials in unexpected ways. Plywood has never been treated in this manner before. Euro-ply has extremely tight veneers which are very beautiful in themselves and with the Stephanie collection I have liberated them from being a simple structural element and incorporated them into the dialogue of my design.

“Over the last 100 years plywood has been a vehicle for designers’ experimentation but it became time-warped in the 50's and it wasn't until 1988 that Jasper Morrison brought plywood back into design dialogue. Now in the 2010's modern technology allows us to harness the beauty of plywood in an exciting contemporary way.”

The result is The Stephanie Collection - an undeniably contemporary collection of dining chairs, dining table, bench, lounge chair and coffee table attractively different from the stark modern furniture that fills so many showrooms.

Available both upholstered and raw The Stephanie Collection is affordable, elegant and durable.

Technical Background: The Stephanie line is made from urea-formaldehyde free europly and accented with gold plated screws. The core construction of the ply is CARB exempt and meets phase 2 formaldehyde emission limits while contributing to LEED building credits.

designer biog

Alexander Purcell Rodrigues

Alexander Purcell Rodrigues spent his formative design career in architecture, working on projects at Richard Rogers and Manser Associates in London. These included work on the Millennium Dome, the Great Eastern hotel and Sketch restaurant and bar. From there he moved to Los Angeles, becoming an award winning Art Director for M&C Saatchi LA. Following this, Alex launched Alexander Purcell Rodrigues Design an award winning interdisciplinary studio. Built around the experience and talents of its founder who studied at both Cambridge University in England, UK and Art Center College of Design in Pasadena, CA. Alex’s vision is to produce research driven innovative design that push the boundaries of aesthetics, technology and materials. In 2012, the studio sees the launch of VT’s 31ft 1973 Sovereign Airstream. A juxtaposition of modern western paired down design and eastern spatial partitioning techniques set within the iconic aluminum shell of nomadic freedom. The Studio is also in further development of products for international manufacturers. Over recent years Alexander Purcell Rodrigues saw a paradigm shift in the conventional relationship between designer, manufacturer and retailer. With the desire to take control of this process Alexander and his wife Stephanie launched Purcell Living in 2011 to international acclaim. Through finding dynamic collaborations with specialist manufacturers in the US and Europe; Purcell Living has initiated new manufacturing methodologies breaking down the normal constraints of the development process. Purcell Living’s form language utilizes the controlled precision of modern technology without being defined by it. The touch of the skilled craftsman is far from neglected in the assembly and uncompromised finishing of these refined pieces. Creating high quality tactile products, which allow for maximum customization. Based in Los Angeles, Purcell Living embraces a philosophy of innovation in manufacturing and cutting edge design, developing and manufacturing high-end home furnishings for design-savvy consumers around the world.

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