W Paris Opera
Thursday 14 Mar 2013
Rockwell Group Europe teamed up with Starwood Hotels & Resorts Worldwide to design the W Paris-Opéra, W Hotels’ debut in France. The hotel occupies an elegant 1870s Haussmann-era building located across the street from the famous Opéra Garnier.
Taking inspiration from New York’s energy, where the W brand began in 1998, and Paris, the “City of Light,” Rockwell Group Europe has infused the new W Hotel with illumination and color. An oversized, undulating wall of light—“The Spark”—is the central design feature that defines the building from both the inside and the street as it weaves throughout corridors, a DJ booth, martini bar, and guestrooms. This programmable wall of light can transform based on season, event, or time of day to create a festive and celebratory atmosphere.
Historic elements throughout the hotel’s building, including ornamented columns, vaulted ceilings, and decorated doors, have been redefined to create a dialogue and contrast between the old world and contemporary elements.