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For designer Till Könneker the concept for Living Cube was born out of his personal need to "counteract the confinements of a conventional home with one simple and multifunctional design that will cover several different needs." The Living Cube was designed in such a way that it can be adjusted to suit anybody's specific lifestyle needs.
Könneker's main focus was on practicality and functionality. His aim was to avoid including any unnecessary elements. The result is a timeless design that can fit any space or living situation.
Counterbalancing the fact that houses are often inflexible, Könneker's idea was to rethink the furniture inside a house, adapting it to the needs of the user and shaping the way they use the space.