SEARCH IN BRIEF

 
Archial after Alsop

The architectural practise founded by Will Alsop has announced it will once again rebrand. The announcement was unveiled at the MIPM property conference at Cannes.

The current rebranding effort is one in a series of name changes the practice has undergone since Alsop sold his practice to Archial in 2006 and perhaps signals the firm has not yet hit its stride post-Alsop. In 2006 the firm Archial was rebranded as SMC Archial and in 2008 it reverted to the Alsop name to maintain its identity. The division will now be called Alsop Sparch to reflect the merger of Alsop with Asia-based subsidiary Sparch. Archial Chief executive, Chris Littlemore said the current rebranding effort will better position the firm for international trading.

Alsop left Archial in 2009 to join RMJM.

Sharon McHugh

US Correspondent

IN BRIEF
Wednesday 17 March 2010
RIBA to open Chapter in India next year
Thu 18 Dec 2014
Download your copy of the Architects and the Media Report
Thu 18 Dec 2014
Kingspan Insulated Panels announces ZerO Energy Lighting Solution and associated report
Wed 17 Dec 2014
ARCKIT picks up multiple accolades at London Design Awards 2014
Tue 16 Dec 2014
Shortlist announced for 'Olympicopolis' in London
Tue 16 Dec 2014
Moshe Safdie to receive 2015 AIA Gold Medal
Thu 11 Dec 2014
Mayor of London approves Wood Wharf
Thu 11 Dec 2014
LAFD called to massive fire at Geoffrey Palmer's Da Vinci complex in Downtown LA
Wed 10 Dec 2014