The American Institute of Architects California Council (AIACC) has announced the 2010 Firm Award has been awarded to Bicoastal architecture firm, Pugh + Scarpa. The award is the highest honour given by the Council, and is bestowed annually to a firm that consistently produces distinguished architecture for a period of at least 10 years; contributes to the advancement of the profession; promotes continuing collaboration among individuals; produces work that transcends a specific area of expertise; and develops a culture that educates and mentors the next generation. Pugh + Scarpa received the award in a ceremony on October 9th, 2009 at the Monterey Design Conference held at the Asilomar Lodge in Pacific Grove, California.