The New Cities Foundation, the international non-profit organisation dedicated to building better cities, announced late Wednesday that global architecture and design firm NBBJ has joined its network of international members, making it the first such firm to become a member.
NBBJ has a 70-year history of innovation in architecture, design and planning and will support the New Cities Foundation in its mission to incubate, promote and scale urban innovations through collaborative partnerships between government, business, academia and civil society.
“Together with NBBJ, we’ll build stronger ties between the architecture and design community and urban leaders and thinkers from many other fields. This new collaboration will also boost our understanding of the role of the built environment within the increasingly connected systems of today’s cities, allowing us to plan projects and test solutions to ensure that our cities remain efficient, vibrant and inspiring places to live, work and play,” said John Rossant, chairman and founder of the Geneva-based New Cities Foundation.
“The majority of humans now live in urban areas, with many cities experiencing unprecedented rates of growth. Cities worldwide are growing at the rate of two new inhabitants per second. As designers, we have an opportunity to put ‘liveability’ front and centre and make people-centric decisions. We are thrilled to engage with this community of experts and innovators to shape the best urban practices of tomorrow,” added Steve McConnell, managing partner of NBBJ.
The New Cities Foundation was created in 2010 and is financed by its members and partners. Overall, its members include some of the most forward-thinking companies, universities, cities and city organisations from around the world. The New Cities Foundation’s Founding Members are Cisco and Ericsson.