A Kickstarter campaign to transform an entire hillside favela in Rio de Janeiro by plastering and painting the development has been fully funded. Dutch artists Jeroen Koolhaas and Dre Urhahn (Haas&Hahn) have raised their goal figure of $100,000 and then some, meaning that they can progress with their ‘urban beautification’ plans.
The scheme began in 2005 when Haas&Hahn visited the favelas of Rio de Janeiro and were struck with their raw beauty. After completing three small-scale painting projects, the duo were inspired to engage in a much larger scheme by painting an entire hillside slum.
This project will also include plastering the buildings in this community to help control moisture, acoustics and temperature. By involving local people in the project, the team hope to provide new opportunities for unemployed people and the end goal is to instill pride in the community while providing a catalyst for positive social change.
More information can be found here.