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Hong Yi Plaza, Shanghai, China 
Friday 02 Feb 2007
 
Shanghai's hot spot 
 
Callison/Chris Eden 
 
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Callison unveils the design for Hong Yi Plaza in Shanghai 

Inspired by New York’s iconic Times Square, Hong Yi Plaza 645,000sf (59,900 sm) 6-level retail podium and 32-Storey office tower is a high-energy urban hot spot within China’s most renowned shopping district. The development’s prominent gateway location positions it as prime promotional space, ideal for its wraparound LED screen and media wall. Premiere retail, restaurant, entertainment and office space is situated above one of the city’s busiest subway stations at Nanjing Road to serve commuters, professionals and shoppers.

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Callison
www.callison.com

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