WAN Awards 2015


WAN Mobile
WAN Mobile
Previous Next

Ashikaga Harvest Place, Ashikaga, Japan

Thursday 28 Feb 2008

A new spin on shopping

Your comments on this project

No. of Comments: 0

Add comments | More comments

Be the first to comment

MulvannyG2 Architecture completes the Ashikaga Harvest Place shopping centre in Japan 

Today’s customers are becoming more sophisticated. They are looking for something unpredictable in their shopping centers. The trick is to create a space that’s akin to exploring a space you’ve never been to before – something that feels like it’s off the beaten path. Every visit to the shopping center should have a slightly different feel - create opportunities for the customer to experience new things with each visit.
Designed to give the Tochigi community a “people-friendly, street-friendly” shopping center, Ashikaga Harvest Place has found instant success with young and old alike. The center, opened in November 2007, was designed to give a current strip center and former factory site a more affluent lifestyle feel. Harvest Place features a cineplex / entertainment facility, several large specialty stores, restaurants and a food court, as well as community gathering rooms.
To enhance the “harvest” theme, trees and planters were added to give the customer a sense of the seasons. Incorporating leaves and other harvest items into the signage further the seasonal feel.

Key Facts

Status Completed
Value 0(m€)
Were you involved in this scheme?
MulvannyG2 Architecture

More projects by this architect

Xian Quijing Daming Palace Mixed-Use Project

Suning Chengdu Mixed-Use Development

Olive 8

Fujian Provincial Electric Power Dispatching Center

Trolley Square

More Projects


Click here to view the NEWS IN PICTURES tablet site